WAMEGO, Kan. - Tony Coleman has been working in the electrical field since he was 17 years old, working his way up from apprentice, to journeyman, owning his own business today. In 2016, he took the leap into owning his own business, running it from his family’s dining room for the first year.
Initially, Coleman served exclusively industrial and commercial markets, but has since pivoted into also serving the residential electrician needs within the area.
“Our bread and butter are our industrial customers, but when we opened our business, some of the first phone calls we had were residential customers going, ‘wow, you answered your phone’,” said Michelle Coleman, Tony’s wife, and now office manager at Coleman. “So we quickly realized there was a market for that.”
Now, Coleman has added a handful of qualified and highly-experienced electricians to help service not only its bread and butter, but also to meet the residential needs in the communities they serve.
“It’s really taken off,” said Michelle about Coleman and its addition of residential service. “And we recently invested in a software system called ServiceTitan, and that’s important because our customers need to know who’s coming to their house.”
ServiceTitan sends messages to customers with pictures of the electrician coming to service their home, as well as biographies of each electrician to help customers feel more comfortable when they receive service.
“It was a huge investment. It was a big leap for us to invest in that software, but it’s been hugely beneficial because we can send information of when one of our guys is leaving a job and going to the next, it sends a text to that person to tell them the guy is on the way,” said Coleman.
The software even has a GPS feature that allows the customer to see where their technician is and how long it will be until they arrive. Coleman Electric has also gone the extra mile in making sure the customer is comfortable by making sure that every electrician drives a company-branded truck, so that customers never have to worry about letting someone random that they cannot trust into their home.
Making sure the customer feels comfortable with the process has become the number one priority of Coleman because everyone needs tradesmen in their lives. Everyone will need something fixed at some point, and being able to help a customer get a job done right, and not have to stress about having a stranger in their home has become increasingly important, so that they feel safe.
“It’s very important to us,” said Michelle Coleman on the comfortability of the customer. “We all need plumbers, we all need electricians, and some are more professional than others, and that’s what we’re trying to promote. Our guys are going to be dressed nicely, they’re going to wear booties when they go into your house, they’re going to clean up after themselves, but we also add that layer of protection so you know who’s coming to your house.”
Coleman’s main office is in Wamego, but the company services as far east as Topeka, and as far west as Junction City to help serve a wide area of customers in its surrounding area. To learn more about Coleman Electric, visit their website here.